Print Advertising

There are rare occasions when we feel compelled by inspiration to do speculative work. This was one of those occasions when we created a campaign concept, and approached a company we did not yet work with, simply because we believed the campaign was a good fit for expanding their existing brand.

It was a gamble because it’s hard to know before meeting a client, what precisely their needs are, but in this case, we were fortunate to hit the nail on the head. We were hired to execute and manage the campaign which successfully stimulated an increase in membership.